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Resume
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| Vinay's Resume |
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Download PDF Resume
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User Interface / User
Experience Product Designer & Strategist
BIO
Vinay K Marisetty is specialized in providing complete design solutions for web, print media and UI software applications and Usability testing. Certified with
Master in Multimedia Arts. Trained in HFI’s (Human Factors International) CUA program for User-Centered Analysis and Conceptual Design, with a Masters in Business Administration.
Currently pursuing Graphic Communications degree.
Professional Summary
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Experienced professional with 10+ years of designing collective projects
on
consumer and enterprise applications, seeking dynamics of creative
challenges and rewarding position as a Lead User Experience/Interface
Designer to develop innovative products and express brands through
strategically driven design and interactive model.
• My studies go beyond the cognitive approaches taken by a user in a
context, while using an interface. Essentially, I believe that without
the understanding and interpretive knowledge of the human mind, creation
and innovation fails in delivering what is essential. My experience
spans across domains like Telecom, Government, Retail, E-Commerce,
Travel & Transportation, Media & Entertainment, Networking, Education
and finally Gaming. I am a self-trained media designer with creative
instincts, strong technical and communication skills; I am seeking
opportunities to collaborate on new and interesting projects that
Involve creative problem solving.
• Creative experience in User and Customer Interaction, Web Design, Iconography, Branding, E-Learning instructional Design, Flash Design, Web Trends, Dashboard Reporting, Information Visualization and Portable Devices.
• Analyze web-based applications to meet specific business and technical requirements (3 years). Document Authoring (Requirements / Scoping / Vision) • Dedicated to
User Center Design principles, Usability Testing and Team Centric approach. Expertise spread to a diverse portfolio of brands and clients, gained significant experience in online retail sectors and information technology.
• Proven record of accomplishment managed multi-disciplinary teams and developed useful, usable online applications and product designs.
• With a background in Management & User Experience, as a UI/UX Product
Design lead worked on websites, web applications and hand held devices to
analyze and determine the need of end users.
• Ability to multi-task and prioritize tasks, strong attention to detail and comfortable with tight deadlines Proficiency in a variety of design tools.
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| Work Experience |
International Gaming Technology (IGT)
SR User Interface / User Experience Product
Designer
(Sep 2009 – Present) |
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- Responsible for User Interface design and development for products
like sbX, EZPAY, TableID, HCU using Adobe Photoshop CS4, Adobe Flash
CS4, Illustrator, Visual Studio using latest technologies like XMAL.
- Improved user experience and supported graphic resource needs for
various products in EGS department. My technical and creative
instincts allowed me to work on multiple projects.
- Created wireframes, visual mockups, and UI specs. Responsible for
reviewing creative work, provide art direction and design feedback
when working with junior designers and developers.
- Built prototypes with all the tools I have in my
arsenal (sketching, wireframes, flowcharts, index cards, Photoshop,
Flash, Balsamiq, Illustrator, Visio HTML, CSS, and JS)
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Caltrans
Web UI/UX Product Designer
(Jan 2009 – Sep 2009) |
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- Translating business requirements into successful user interface designs, developed guidelines and standards, created low fidelity and functional user interface prototypes, conduct usability testing with end-users.
- Analyze web-based applications to meet specific business and technical requirements. Discovered the user’s mental model through contextual inquiry, developed personas, analyzed tasks, and created scenarios, designed an interaction model based on the user’s goals.
- Educated stakeholders about user experience methodology, succeeded in transforming the way they looked at and thought about their system – by enabling them to see it through their user’s eyes.
- Developed workflows, detailed use cases, and wireframes, documented the user experience design with detailed specifications.
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Microsoft
Web UI Analyst & Designer
(Aug 2008 – Jan 2009)
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- Translated business requirements into successful user interface designs, developed guidelines and standards, created low fidelity and functional user interface prototypes, conduct usability testing with end-users.
- As a Web UI Analyst and designer, worked hand in hand with senior management to identify business problems that were cost effectively solved with technology. Create flow diagrams, wireframes, visual screens, user documentation and train user in the new features.
- Translate business objectives into prioritized technical requirements, evaluate various implementation strategies, and identify measurable metrics. When technology allows for the optimization of business processes, worked with the appropriate department leads to enact change within the organization.
- Involved in user research and requirement gathering, brainstorming sessions with Product Managers & End Users. Team up with cross-functional project teams. Preformed A/B testing to increase revenue of the company.
- Used structured XHTML and cascading style sheets (CSS), JavaScript, SharePoint Portal, Silver light, Adobe Web Premium CS3 ensuring compliance with W3C content guidelines
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T-Mobile
SR Web UI/Experience Designer
(TCS Contractor)
(Sep 2007 – July 2008) |
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- Redesigned the Java web user interfaces for RFE (Radio Frequency Engineering) Team, using Flex and Silver light (RFP Engineering & CNCU.
- Designed complete innovative user interface designs for NCP (T-Mobile Engineering Solutions Division). Pitch to provide user experience for their new internal web presence.
- Designed Dashboard Application for Network Engineering Team, Translated business requirements into successful user interface designs, developed guidelines and standards, created low fidelity and functional user interface prototypes, conduct usability testing with end-users.
- Designed UI for online user manual & help for SSIS package configuration tool. Managed team & solved the technical issues of NCP Project.
- Collaborated with the team for implementation of the latest technologies like Microsoft SharePoint portal server, Silver Light for design/development of user interface using XMAL, structured XHTML, cascading style sheets (CSS), JavaScript and Adobe Web Premium CS3, Ms Visio.
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Verizon Business
Visual Web UI /Portal Designer (Contractor)
(Jun 2005 - Sep 2007) |
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- Designed & developed of web user interfaces for North Carolina department of motor vehicles prosecution application
- Designed & developed of customer portals for State of Nevada DMV Applications following extensive customer analysis and competitor benchmarking.
- Designed & developed of web UI’s for Pennsylvania e-safety applications, Department of Public Safety Admin Application (Texas)
- Designed web user interface, prototypes, and detailed UI design specification documents of Dashboard for clients from Nevada, Georgia and North Carolina.
- Created and maintained Visual Graphics Design and Iconography for variant Clients. Innovated ideas/concepts for the business growth of the company
- Used technologies like CSS, XHTML, HTML, XAML, Java, Springs, Eclipse, JavaScript, SharePoint Portal, ORACLE AS Portal Server and Adobe Web Premium CS3 and Fusion & Dundas Charting Components
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ElementK
Sr eLearning Interaction Designer (FTE)
(Jan 2004 - May 2005) |
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- Developed guidelines and standards, created new Icon Asset libraries for different clients and maintained branding and creative designs for eLearning courses.
- Redesigned transforming the Elementk online training interactive eLearning courseware and Asset creation in to a refreshing and vibrant look we see today. Has designed for variety of customers like Microsoft®, Cisco®, IBM®, New Horizons®, Executrain®, Productivity Point International®, CompUSA®, United Training®.
- Conducted the trainings for crewmembers in transforming and adhering the process of style guides, standards and templates for online content creation
- Challenge of managing crew of graphic designers and supporting them in visual information task like converting the text in to animations concepts and Flash Videos.
- Developed new interactive eLearning courseware web applications interfaces using HTML, XML Templates.
- Created and maintained Visual Graphics Design and Iconography for variant Clients and have a solid understanding of multimedia (audio, video, flash) development for the web. Audio recording/editing.
- Used technologies like CSS, XHTML, HTML, XAML, Java, Springs, Eclipse, JavaScript, Adobe Photoshop, Flash and Dreamweaver.
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SIFY
Multimedia Interactive Visual Designer (FTE)
(May 2002 - Jan 2004) |
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- Designed the Sify Online Training Content Development & Assets in to a refreshing and vibrant look we see today. Has designed for variety of customers like ElementK®, GE®, IBM®, New Horizons®
- Developed ideas & concepts for business growth of Organization. Managed crew of graphic designers and support them in visual information task like converting the text in to animations concepts.
- Designed & developed customer portals for SIFY following extensive customer analysis and competitor benchmarking
- Used technologies like CSS, HTML, JavaScript, Adobe Photoshop, Flash and Dreamweaver.
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Nisiet (Organization and Ministry of SSI Gov of India)
Visual Designer/Faculty for Multimedia Courses (FTE)
May 2000 - May 2002 |
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- Successfully completed the training for NRI students in multimedia and visual communications, graphics design and Iconography
- Developed mockups, prototypes and workflow diagrams
- Created print materials & bulletins for the Nisiet training course offerings
- Art direction for corporate film presentation (2002), Ever since Nisiet started, all technical information about the courses have to be captured for future NRI students to knowhow the courses of centers and cell of Nisiet with regards to quick presentation effectively directed the corporate film for 2002 showing the complete courses of it/non-it related
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Technical Expertise
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Skills
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» Design and Development: HTML, DHTML, CSS, JavaScript, Laszlo, SharePoint Designer, Oracle AS Portal, AJAX , JSP, JSF/ADF, Action script, PHP, My-Sql, Silver Light, Flex, Web-based Training, Web2.0 Methods, Testing & Quality Analysis, Training Simulations , HTML/XML, XHTML, CSS, JavaScript, WPF, XAML, Visual Studio, .net, CVS, Version Control
» Graphic Design: Adobe Dreamweaver, Expression Web, Fireworks, Flash, Captivate, Adobe Photoshop, Adobe Illustrator, Fireworks, Freehand, Adobe Flash, Coral Draw, Adobe Web Premium CS3
» Rapid Visualization: Sketching, Storyboarding, Wireframes, Mockups, User Centric Design/Interaction Designer, Web User Interface (UI) Prototyping; Sitemaps, Wireframe Schematics, Flowcharts, Storyboards, Scenarios, Use cases, Presentations & Conceptual Models, QA/QC Concepts and Standards, Web Visual Design Plan, Web Graphics Design/Application, Prototyping, Expression Blend, PowerPoint
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Creative Design
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» Provide leadership throughout information architecture, concept development and front-end development
» Responsible for the development of navigation systems, interface designs, typography, and screen layouts for web sites and applications
» Provide daily management of design team’s creative work
» Interaction and interface design, usability and accessibility design, information architecture, prototyping, visual information, user experience
» Expertise in Interactive Designer/Developer. (Flash and XMAL Silver light)
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Management
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»Manage day-to-day operations, including setting priorities, assigning resources and ensuring project goals are achieved
»Oversee simultaneous projects from inception to completion, reviewing project plans, designs and deliverables
»Identify and implement process improvements to meet project and team needs
»Participate in recruiting and hiring associates
»Crew personality development ideas evolve in to human interfaces for innovative concept creations
»Project planning, team leadership, project estimating and prioritization |
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Other Experience
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| Education |
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Truckee
Meadows Community College 2011
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Pursuing Degree in Graphic
Communications
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Morrison University 2010
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Masters in Business
Administration (MBA)
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Human Factors
International
2008
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Human Factors UCD Training |
Nisiet
2002 |
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Masters in Multimedia Arts |
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